In the past few years, SBS has expanded its news production with a new slate of podcasts, designed to reach audiences with different backgrounds and interests. Among these, the daily ten-minute finance and business news wrap titled “On the Money,” hosted by SBS Finance Editor Ricardo Gonçalves, stands out as a key feature. This fresh new app venture gives listeners daily and weekly access to a remarkable insiders guide into the moving pieces behind our fiscal reality.
SBS has a great five-minute daily news wrap, “On the Money.” Click here to download this wrap, produced with careful consideration for English learners and people with disabilities. It is this effort’s goal to make the places, policies, and processes of today more accessible and understandable to these communities. The addition of such customized material highlights SBS’s dedication to making this valuable resource accessible to their public audience.
Listeners can access these podcasts on popular podcast platforms, making it easy to stay informed no matter where they are. SBS has created a special page for their news podcasts at SBS News Listen. Users can explore deep connections across all topics, from health to culture to international affairs, far beyond the world of finance.
Probably their best offering in this regard is the “News in English” podcast. This enables our listeners to build their language skills, all while being updated on what’s happening around the world. Through our podcast, we want to present information in an accessible, engaging way that is friendly to English language learners and to all listeners in general.
Rich visual content further brings these podcasts to life and creates a powerful user experience. Check out their artwork for the On the Money podcast here. Listen to our “News in English” podcast related to it here.
SBS’s initiative to develop new podcasts is part of a broader shift in media consumption where audiences increasingly want content on their own schedule. SBS provides smart, simple and fun news stories that challenge the expectations of their audience. This dynamic approach is what makes SBS a true front-runner in the digital age of journalism.
