Anthropic, the artificial intelligence company known for its Claude app, announced plans to open a new office in Bengaluru, India, aiming to engage with developers and startups in the region. Dario Amodei, co-founder and CEO of Anthropic, will open the office. He’s now in India, opening the new office and looking for partnerships with such Indian giants as Mukesh Ambani’s Reliance Industries.
Amodei’s trip is a significant one for Anthropic as it looks to expand and strengthen its connection to the Indian market. He’s expected to meet Indian Prime Minister Narendra Modi during his stay. As part of this visit, he’ll be meeting with senior officials from the federal government in New Delhi. Amodei is joined by Anthropic’s head of EMEA, Guillaume Princen, and the company’s chief for startups, Daniel Delaney. In tandem, they’ll elaborate on how to encourage partnerships with homegrown startups utilizing AI tech.
Anthropic has now made the same choice to open an office in Bengaluru. This shift is especially aimed at leveraging India’s new, developing, and much-lauded developer and startup ecosystem. Though the company has made headlines lately with its success in breaking into the Indian market through a joint venture with Bharti Airtel. Now they are extending their Perplexity Pro subscription free for 12 months to Airtel’s more than 360 million customers. This partnership will help put Anthropic’s powerful AI tools in the hands of more developers and organizations. Finally, it will provide the company with a stronger competitive market position.
Anthropic’s Claude app is seeing phenomenal growth in India. September was its biggest month ever leading to a record-tying 48% year-over-year spike in downloads, with download installs approaching 767,000 installs for the year. What’s more, consumer spending on the app was up by an eye-popping 572% year-over-year, bringing in $195,000 just in the month of September. For context, the United States experienced rapid growth, with consumer spending on Claude increasing 604% year-over-year.
Worldwide, Anthropic’s Claude app had the fastest growth in downloads with 74% growth in downloads to 1.01 million installs overall. At the same time, global consumer spending shot up 546%, resulting in $5.62 million earned just in the month of September. U.S. users brought in an astonishing $2.5 million in revenue over that month. This serves to emphasize just how amazing the app’s success has been across the world.
India is an important market for Anthropic. It produces the second-most traffic to the Claude website, second only to the USA. The company is witnessing its largest usage from Indian users, indicating a strong demand for its AI capabilities in the region. Around half a dozen Indian AI startups have already adopted Anthropic’s Claude models into their offerings. This change serves new domestic and U.S. clients and underscores the industry’s growing focus on supporting cutting-edge AI solutions.
Anthropic is looking forward to formalizing its presence and deepening its collaborations with India. The company is positioned to benefit from the country’s fast-growing AI technologies and services sector. With a long-term focus on collaboration and innovation, Anthropic hopes to tap into the promise of India’s rich tech ecosystem.
