Turning Point USA, a nonprofit organization founded by Charlie Kirk, has announced its plans to host an alternative halftime show during Super Bowl LX. Welcome to “The All American Halftime Show!” This amazing event, including the innovation masterclass overview above, will be held on February 8 at Levi’s Stadium in Santa Clara, California. This year’s event theme is “Faith, Family & Freedom.” As they mostly appear to be responding to the NFL’s selection of performer for the halftime show.
In response to the backlash surrounding Bad Bunny’s appointment, Turning Point USA shared their vision for an alternative entertainment experience. The nonprofit revealed the challenge on social media platform X (formerly Twitter). Registrants can select their preferred musical styles from the options of Americana, classic rock, country, hip-hop, pop, worship, and “Anything in English.” The full lineup of artists for “The All American Halftime Show” has not been announced.
Riley Gaines, a new fellow of the conservative group Turning Point USA blasted Bad Bunny’s comments on “Saturday Night Live” in no uncertain terms. She noted that he had the audacity to suggest to American audiences that they would have to learn Spanish to appreciate his performance. Gaines remarked, “Bad Bunny told Americans they had 4 months to learn Spanish if we wanted to understand the Super Bowl halftime show. No thanks. We’ll just have our own. Enjoy your low-rated halftime show.”
The event’s announcement reflects a broader trend among conservative audiences who feel marginalized by mainstream media and entertainment choices. Jack Posobiec, a conservative commentator, noted that this counterprogramming serves as “a great reason for an alternative halftime show.”
Turning Point USA’s commitment to those core values runs deep, and this event is a shining example of that dedication. It serves as a creation of environment which truly reflects what its audience wants and their cultural imagery. The organization hasn’t announced the full lineup of musical acts to date. They should each be a rich tapestry of genres that reflect their intersectional important themes.
