SBS has launched a new step to improve accessibility and engagement with its audience through its daily podcast offering. The two new podcasts—On the Money and News in English—offer something for everyone. They help make complex finance and news content accessible to a much broader audience.
Each day, he’s dashing into the studio to record a short ten-minute recap of the biggest stories going on in the world of business and finance. This podcast aims to keep listeners informed about significant developments in the financial sector, providing insights and analysis in an easily digestible format. The series is available for listening on the SBS website and all major podcast apps.
We’ve adapted this five-minute news wrap to be more accessible for English learners and people with disabilities. It provides more accessible news coverage, helping to keep these audiences informed with less added complexity and confusion. Our ultimate goal is to promote inclusivity and make sure that all members of our communities are able to access crucial news and information.
Listeners can find both podcasts on the SBS news section of their website at https://www.sbs.com.au/news/listen. The site will serve as a central hub for all of SBS’ news podcasts. It’s the user experience Users can explore multiple topics/styles/formats that target their specific interests and needs.
Each podcast is paired with unique graphics, which you can find on the SBS website. While “On the Money” front and center image reflects its serious finance-oriented content, “News in English” shows a more welcoming image targeted to their intended audience. The respective images can be found at the following links:
- “On the Money”:
- “News in English”:
SBS’s strong commitment to ensuring its news content is accessible showcases its recognition of the diverse needs of its audiences. SBS is truly committed to working on behalf of the community. It provides podcasts for the serious finance wonk and the person who just wants to understand what is happening in the news.
