We want news SBS has significantly increased its investment in a commitment to quality news. To address the varied needs of their audience, they expanded their offerings by launching two new programs. The network’s Finance Editor, Ricardo Gonçalves, hosts On The Money, a daily ten-minute wrap-up of finance and business news. This new program will continue to be a go-to source for exclusive and insightful discussions on the latest market trends, economic developments, and business strategies.
“On The Money” is a part of SBS’s larger effort to provide clear and compelling news that breaks barriers of accessibility. The program is for both business professionals and those simply wanting to understand the financial landscape. By distilling important information down to an easily digestible format, SBS allows listeners to get caught up without inundating them with too much information.
In addition to “On The Money,” SBS has introduced “News in English,” a five-minute news wrap tailored specifically for English learners and people with disabilities. It’s this program that breaks down the most confusing new stories. In doing so, it makes them far more engaging and understandable for those who can’t read long-form news well. Through a commitment to clear and accessible communication, SBS hopes to improve the diversity of its news content and engage a wider audience.
Listeners can find both of these programs and more SBS news podcasts through their favorite podcast app, just like “the Pitch.” This flexibility allows audiences to engage with news content at their convenience, whether they are commuting, exercising, or at home.
SBS has launched a new page at sbs.com.au/news/listen where the podcasts will be collected. It definitely helps listeners to have a clean, clear space to explore and find all of SBS’s audio content. With this helpful tool, you’ll stay on top of all the latest developments!
The growth of these programs is a testament to SBS’s dedication to continually reaching the broad spectrum of needs that makes up their diverse audience. By bringing together brevity and clarity, SBS enhances its standing as a much-needed, trusted source of news in these communities.
