News Corp also recently entered a multi-year partnership with OpenAI. This deal is a big step in the media behemoth’s continuing campaign to harness the power of artificial intelligence. In early 2024, after many months of negotiations, we reached a settlement with News Corp. This agreement now enables OpenAI to license their far-reaching content, delivering reputable journalism into our booming AI ecosystems.
The partnership arrives as News Corp is looking for new ways to boost its presence digitally. In November 2023, the company announced that it was considering licensing its content to other AI companies. This decision reflects a deeper game plan to use its IP as a chip in the frenetic tech world. Since then, News Corp has been diligently working to further these partnerships to broaden the distribution and use of its content. Sources claim that discussions continue between the state and Google regarding an AI licensing agreement.
Through this partnership with OpenAI, News Corp aims to “assist in the production of quality journalism and content,” as stated by Symbolic.ai, a key player involved in the negotiations. Our work together will lead to the most creative applications of AI journalism. It could fundamentally change the way we gather and read the news.
As part of this initiative, News Corp will provide OpenAI with access to its diverse portfolio of news articles, multimedia elements, and other resources. We expect this strategic move to appreciably accelerate generative content generation processes. Symbolic.ai has noted that such advancements could lead to “productivity gains of as much as 90% for complex research tasks.”
The deal is an example of a continuing trend of media companies’ attempts to respond to change driven by technology. News Corp should partner with an AI leader, such as OpenAI. This strategic move clearly positions the company at the cutting edge of applying artificial intelligence to the journalism field. This collaboration brings fun new ways to create content. It demonstrates the positive precedent that traditional media can provide by pushing boundaries within our quickly evolving digital ecosystem.
